Ad Assets — The Free Clicks You're Missing

About this video

Sitelinks and callouts raise click-through rate for free, yet most accounts leave them empty. Open the campaign's Assets, add sitelinks that match how people actually search (shop, financing, hours, book a call), then add short callouts and check Ad Strength.

Chapters

  1. 0:00The free clicks you're missing
  2. 0:10Step 1 — Open Assets
  3. 0:22Step 2 — Add sitelinks
  4. 0:34Step 3 — Callouts and Ad Strength

Transcript

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Source: YouTube auto-generated captions, lightly cleaned (repeated caption lines removed, misheard brand names corrected).

0:00 — The free clicks you're missing

Sitelinks and callouts raise click-through for free. Most accounts leave that inventory empty and then wonder why the ad looks thin.

0:10 — Step 1 — Open Assets

Open the campaign, go to assets. If you see almost nothing under sitelinks and callouts, that is the job for today, not a bid change. Assets. Add

0:22 — Step 2 — Add sitelinks

sitelinks that match how people actually search. Shop, financing, hours, book a call. Real destinations, not fluff. Each one is another door into the same ad.

0:34 — Step 3 — Callouts and Ad Strength

Then add callouts and check ad strength. Free shipping, same day, licensed, 24/7, short proof. You want the ad to look finished, not lonely. That is free click-through you were already paying to miss. Full walk-through on ahmeego.com. Buddy by Ahmeego. It all started with an idea.

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