Talking to Buddy About Life

About this video

'You're not malfunctioning. You're between stories.' Buddy's comfort-first approach applied to a Google Ads account: get a steady read before making a plan, name the negatives first, and hold bids instead of panic-cutting queries that still convert.

Chapters

  1. 0:00You are between stories

Transcript

Read the full transcript of “Talking to Buddy About Life”

Source: YouTube auto-generated captions, lightly cleaned (repeated caption lines removed, misheard brand names corrected).

0:00 — You are between stories

You're not malfunctioning. You're between stories. $891 of $2,093 had zero conversions. Comfort before the plan because a steady read stops you from cutting what still converts. Comfort comes first because a panicked buyer changes bids before the data is clean. Name the negatives first because 70 terms spent $891 and returned no conversions. Hold the bids because average CPA is $210 and panic would cut converting queries, too. The blog is on ahmeego.com. Buddy by Ahmeego, a company of It All Started With an Idea.

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